Pasha Sternberg helps companies navigate the complex and ever-evolving landscape of domestic and international privacy and cybersecurity regulations. He advises clients of all sizes and across industries on developing and implementing policies and programs to comply with key regulations, including the CCPA, CPRA, GDPR, HIPAA and GLBA. Pasha assists clients with their proactive and reactive privacy and cybersecurity needs, from data mapping exercises, onto compliance and risk assessments reviews for new products, programs and initiatives, through to investigating and responding to cyber incidents.

Pasha has significant experience representing clients in incident response matters involving malicious employees, sophisticated external attacks and everything in between. He counsels companies through all phases of incident response process — including network containment and restoration, forensic investigation, PR messaging and notification stages — and helps organizations assess and mitigate potential regulatory investigations and litigation risk arising from data breaches and security events.

In the aftermath of data incidents, Pasha guides companies through responding to investigations launched by federal and state regulators as a result of an incident. He has successfully resolved dozens of state and federal regulatory investigations and inquiries on behalf of clients, demonstrating sounds incident response practices coupled with proactive compliance measures that minimize the impact of an incident. 

Drawing on his early in-house experience helping to coordinate a full-scale privacy program for a major health care organization, Pasha brings a practical understanding of how to manage compliance in real-world complex business environments. His well-rounded background also includes serving as an associate at a global law firm in San Francisco and as a Privacy Breach Response Manager, where he assisted hundreds of companies in responding to cyber incidents.

Education

  • American University, Washington College of Law (J.D., cum laude, 2013)
    • University of Wisconsin-Madison (B.A., Dean's List, 2008)

      Bar Admission

      • Illinois
      • California

      Professional Affiliations

      • American Bar Association
      • International Association of Privacy Professionals
        • Certified Information Privacy Manager (CIPM)
        • Certified Information Privacy Professional/United States (CIPP/US)

      Recognition

      • Named "Ones to Watch" by Best Lawyers® for Technology Law, 2023
      Publications
      Escalated CCPA Enforcement Delivers Record $2.75M Settlement and Expanded Focus
      Key Takeaways The California Attorney General (AG) reached a record $2.75 million settlement with Disney, stemming from allegations that the company violated the California Consumer Privacy Act (CCPA) by failing to adequately recognize consumer opt-out rights across its diverse platform. The settlement with Disney highlights how both the California AG and the California Privacy Protection Agency (CPPA) are still keenly focused on consumer opt-out rights while increasing scrutiny of complex ecosystems of personal information. Businesses should expect heightened scrutiny into the technical implementation of their consent management platforms and broader enforcement, including potentially steep fines and multi-year compliance obligations for violators. The California AG’s recent $2.75 million settlement with Disney marks a further escalation by enforcers of the CCPA, both in penalty size and
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      The Hidden Risks of AI Notetakers: What Organizations Need to Evaluate Before Deployment
      Key Takeaways: Organizations are rapidly deploying AI notetaking tools, creating new legal, privacy and security exposure. Those records can undermine privilege, expand cybersecurity risk and trigger domestic and international compliance obligations. Before deployment, organizations should establish internal policies on appropriate use, conduct security and contractual vetting, assess data transfer mechanisms, obtain required disclosures or consent and restrict use in privileged or highly sensitive settings. Organizations are rapidly adopting AI notetaking and meeting assistant tools for their potential to improve efficiency and automate documentation. While these tools may enhance productivity, they also introduce new legal, privacy, security and compliance risk that organizations should carefully evaluate before implementation. Below, we outline key data privacy and compliance risks and practical considerations for businesses that are integrating AI notetaking
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