Kim Kardashian's $1.26 million SEC settlement has big implications for influencers. Here are 6 key takeaways creators and marketers should know.

For influencers touting cryptocurrencies, #ad isn't enough.

On Monday, Kim Kardashian settled with the Securities and Exchange Commission for $1.26 million over a June 2021 Instagram post promoting EMAX tokens, a fledgling cryptocurrency, after she failed to disclose how much she'd been compensated by parent company EthereumMax.